scoble has a great post about meeting Doug Cutting, open source guru. His
busines model?
He gives away the code, but charges companies (and he's worked for many of
the big companies) a consulting fee to integrate his software into
companies' other systems.
In other words, he sells his expertise, not necessarily the physical output.
http://radio.weblogs.com/0001011/2005/03/19.html#a9676
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