Fascinating article on how RSS can be used in Field Sales.
What's really interesting here is that this is exactly how I'm using RSS with the MTI online tracking system. MTI uses SofFront's Track system in-house but I build a little add-on system to it that makes issues available over the web.
I recently added RSS feeds to it so I can get a steady stream of "new calls", "new updates", etc, etc.
Charlie Wood hits this right on the spot with this great article.
Moonwatcher Adoption: RSS: Field Sales Use Case